What sets our company apart?

1. We understand the hispanic market.

We understand that Hispanics are not one homogeneous group, but come from over 22 different Latin American countries and require specially designed strategies and tactical plans that are relevant to their needs and speak to their hearts and minds. We help you navigate the cultural differences and acculturation levels to ensure the value and relevance of your message is understood. Showing your Hispanic audience that you care and understand them, will result in gaining their respect and loyalty.

2. We understand the Direct Selling Industry.

It is a people business that is unique and dynamic. The growth of the Hispanic community is mirrored by the influx of Spanish speaking distributors into direct selling companies looking for personal, professional and financial growth opportunities.

In many companies Spanish speaking distributor growth is out-pacing the growth of their English speaking counterparts. If your company is one of these and is looking to champion the growth of your Hispanic distributor base or if your company is looking to attract Hispanics into your distributor base, we are ready to help you develop the needed strategies to achieve market presence and tap into the unlimited profitability of this unique market.

3. We become a trusted extension of your team.

We partner with your team and conduct an in-depth review of your business model to understand your company’s culture, products and services. We then take a strategic approach to develop fully integrated plans that are aligned with your company business goals, values, and culture and ensure their relevance to this complex, powerful and lucrative market.

This unique approach allows us to deliver strategies and tactical plans that will make a positive impact on your bottom line, while positively impacting the Hispanic community.

4. We are a values driven company.

Our Values are the foundation on what our company is built upon…

  • We live and work with INTEGRITY at all times.
  • We RESPECT and value diversity, are considerate and have an open mind.
  • We believe and value the strength, diverse knowledge and importance of TEAMWORK.
  • We are dedicated to CUSTOMER SATISFACTION by listening to and understanding our clients’ needs and delivering results.


“Analysis plus product and sales experience, plus a strategic mindset, equals Beatriz Aguirre-Gutai… multiply by passion, plus speedy solutions – the result? A formula that works.”

Guy Walker

President
Creative Memories North America

“Beatriz Aguirre-Gutai had an outstanding career with JAFRA Cosmetics. She held senior level management positions with national and international scope. She had special success as President of JAFRA’s Hispanic Division, focusing on growing JAFRA’s Hispanic business in the U.S. and Caribbean.”

Ronald Clark

Former Chairman & C.E.O.
JAFRA Cosmetics, INTL.