Hispanic Market Strategy Group is...
a business development, sales leadership, marketing and training company specializing in the Hispanic market.

We have a unique understanding of the Hispanic market and the Direct Selling Industry. We work as a trusted extension with companies who are interested in targeting the Hispanic population. We partner with our clients to define business development strategies and create fully integrated concrete strategic plans that are tailored to meet the needs of this unique market and support business objectives. We are bicultural and bilingual professionals with deep roots in the Hispanic community and a reputation for delivering innovative solutions that positively impact the bottom line.

The Hispanic population is projected to grow to over 102.5 million in the next 4 decades.

Hispanics are a Force in the marketplace.

The most recent study projects that the U.S. Hispanic population will exceed 132 million by 2050. Hispanics will constitute 30% of the nation’s population, this means that 1 out of 3 people will be Hispanic.¹

Harness the Power of the Hispanic Market.

Hispanic buying power is increasing faster than any other minority group. It is estimated to reach $1 trillion by 2010. Hispanics account for 8.9 percent of all U.S. buying power.¹

1. U.S. Census Bureau